Description
A clear brand helps clients know who you are and why you do this work.
This course explores the principles of building a strong, cohesive brand identity for a JOY Success Coaching practice. You will learn how to express your values, voice, and visual identity consistently, build trust with your audience, and apply what you learn through hands-on branding challenges.
Why it matters: In an eight-country survey, 81% of consumers said that being able to trust a brand to do what is right is a deciding factor in buying from it (Edelman Trust Barometer Special Report: In Brands We Trust?, 2019). A values-based brand builds the trust clients look for.
You will leave with the Brand Brilliance Challenge, the Brand Wizard Challenge, the Brand Mastery Quiz, and knowledge-check quizzes.
Module 36 of the JOY Success Coaching Certificationâ„¢, Level 4: JOY Master Coach. Also available as a standalone course.
Want personal support? Book a private Reset with the JOY Mindsetâ„¢ Discovery Session with Dr. JOY ($65). After purchase, you will receive a scheduling link so you can book your session at a time that works for you.
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